Sridhar founded Ancora with the belief that the quality of our lives are mediated by the simple food and lifestyle choices we make, and that the path towards a healthier society is through influencing those choices in a personally meaningful way.

He is committed to encouraging people to work on their health and wellbeing every day of their lives. And he is convinced that progress in biological science and behavioral technologies will allow them to do so effortlessly.

Sridhar is a seasoned innovation leader who has successfully launched and grown multiple consumer businesses over the past two decades at Philips.

A health evangelist and doctor in training, Rahul is passionate about a healthcare paradigm in which people are empowered to make targeted and meaningful choices for their long-term health and wellbeing.

Rahul brings a deep understanding of a data-driven approach to health and is responsible for our product and its integration within people’s health journeys.

After gaining his bachelor’s degree in Medicine at the University of Groningen, Rahul went on win a place in the university’s PhD program, where he specializes in using big data to improve diagnosis of movement disorders.

As a seasoned marketeer, Alok has over two decades of marketing experience working for global brands in the consumer lifestyle & health technology industry.

Before joining Ancora, he was a business category leader at Philips, globally leading the men’s shaving and skincare business.

Born in India, Alok has lived in the Netherlands for the last 13 years. With his international outlook, he strongly believes that everyone’s health needs are different, and is proud to be part of Ancora’s mission to shape the future of health.

Anthonie focuses on running our business smoothly while working hard to make Ancora the most exciting and creative product on the market.

Before joining Ancora, he ran his own digital strategy and branding agency where he worked with global businesses like Samsung as well as Dutch corporations including Noordhoff and ING bank.

He also worked on innovating healthcare within the Dutch municipal health organization GGD and the UMCG hospital in Groningen by improving the usability of their digital platforms and promote the use of e-health services.

Sipko is passionate about translating science and big data into meaningful insights that help people take the next steps in their health journeys.

With a strong focus on healthy ageing, he aims to help people to obtain accurate insights into their personal health risks in an enjoyable yet scientific manner. The goal is to clarify which preventive measures and actions will benefit each individual the most, and help people live more healthily.

Ward is responsible for building powerful new features into Ancora’s apps and systems while protecting the sensitive data we handle.

Upon graduating in Computer Science, Ward cut his teeth at Synaptics in Silicon Valley, California, before returning to Amsterdam in 2015. He then worked as an IT consultant developing algorithms and software for the likes of DPG Media and Transavia.

With Ancora, his goal is to offer the most user-friendly tools so our customers can spend their time taking a proactive approach to managing their health.

Wim personifies the benefits of preventive health.

As someone who reversed his diabetes using the power of ‘lifestyle as medicine’, he leverages his experience to motivate others and influence the adoption of Ancora’s platforms and tools.

Next to his Ancora role, he is president of the Je Leefstijl Als Medicijn charity foundation, which aims to promote healthy living across the Netherlands.

In his previous career, Wim worked as a senior IT consultant in the Netherlands and was the country manager for Exact in Morocco. 

Jan Hoogsteen is a seasoned cardiologist and expert in sports cardiology and exercise physiology.

Over the last three decades, Dr. Hoogsteen has been monitoring the hearts of hundreds of top athletes, including professional football players, skaters and cyclists. He was the medical advisor of the TVM, PDM, Jumbo-Visma and RABO-Live cycling teams.

He brings this vast expertise – and love of sports – to our customers, where he leads the sport medical practice at our Eindhoven and Amsterdam health studio.

Before joining Ancora, he was a cardiologist at the Máxima Medisch Centrum in Eindhoven.